Short-Form vs. Long-Form Content

Short-Form vs. Long-Form Content

When sitting down to write an article or a blog, the most important thing to consider is whether or not the piece your writing should be written as short-form content or long-form content. This may seem like an easy choice, but it is actually more difficult than you...
Email Marketing 101

Email Marketing 101

What is Email Marketing? Email marketing is just that−marketing using emailed correspondence. Marketing is what businesses use to promote and sell their products and services. Adding email marketing to your campaign allows you to reach a higher number of potential...