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Using Facebook Ads and Organic Content to Build Brand Awareness

Using Facebook Ads and Organic Content to Build Brand Awareness

by Aubree Dugas | May 21, 2021 | Digital Marketing Agency, Social Media Marketing

As discussed in a previous post, Brand Awareness is “the extent to which a brand is recognized by potential customers and accurately associated with a particular product or service.” Brands are everywhere you look! The goal of brand awareness is brand...
Digital Marketing Strategies to Increase Brand Awareness

Digital Marketing Strategies to Increase Brand Awareness

by Aubree Dugas | Jan 25, 2020 | Digital Marketing Agency, Digital Marketing Consultant

Brand awareness is defined as: “the extent to which consumers are familiar with the distinctive qualities or images of a particular brand of goods or services.” It is a key factor in advertising and brand management. For example, when someone mentions the word car...

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