Navigating the realm of social media marketing can be easy for some and a whole different ballgame for others. Terms such as outbound marketing, impressions, and retargeting may be difficult to understand for someone that is just starting out. Users of social media...
Outbound marketing refers to any kind of marketing where a company initiates the conversation and sends its message OUT to an audience. More traditional forms of marketing such as television, radio, billboards, etc. are considered outbound strategies where customers...
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